HLS Coatings （Shanghai）Co.Ltd

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Haolisen, founded in 2003, is a high-tech enterprise in industrial surface treatment materials which integrates R & D, manufacture, sales and servi...

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HAOLISEN

Innovative Material Future

Since 2003, HAOLISEN has stood at the forefront of industrial surface treatment innovation. As a vertically integrated manufacturer headquartered in Shanghai, we combine in-house R&D, precision manufacturing, and global distribution to deliver coating solutions that outperform -- trusted by leading manufacturers across 30+ countries.

Our portfolio spans electrophoretic coatings, waterborne coatings, and low-carbon coatings -- engineered for mission-critical applications in automotive, construction machinery, rail transit, new energy, marine, and aerospace industries.

Core Competencies

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R&D Driven

In-house laboratory with dedicated chemical engineers driving continuous formulation innovation

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Vertical Integration

Full control from raw material synthesis to finished coating system delivery

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Global Reach

50% - 60% export rate, serving manufacturers in 30+ countries worldwide

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Certified Quality

ISO-certified production with rigorous quality control at every manufacturing stage

Product Portfolio

Electrophoretic Coatings (E-Coat) -- Cathodic and anodic ED paints delivering superior corrosion protection for metal components
Waterborne Coatings -- Eco-friendly, low-VOC formulations designed for demanding industrial applications
Low-Carbon Coatings -- Sustainable coating solutions meeting global environmental compliance standards

Industries Served

Automobile & Auto Parts Construction Machinery Rail Transit New Energy Materials Energy Storage & Power Marine Aerospace

Company at a Glance

2003 Established

315 - 360 Employees

50% - 60% Export Rate

$100M+ Annual Sales

Company Name	HAOLISEN (Holisen) -- HLS Coatings (Shanghai) Co., Ltd.
Business Type	Manufacturer, Seller
Year Established	2003
Number of Employees	315 - 360
Export Percentage	50% - 60%
Annual Sales	USD 250 Million - 300 Million
Core Products	Electrophoretic Coatings, Waterborne Coatings, Low-Carbon Coatings
Core Competency	R&D, Manufacturing, Sales & After-Sales for Industrial Surface Treatment

Company History

2003 - 2004 Company founded and rapidly grew; universal electrophoretic coating quickly captured the market and gained attention from the hardware and machinery industries.

2005 - 2007 Innovated the domestic home appliance industry's E+P coating system, launched white and colored electrophoretic coatings, and partnered with leading enterprises such as Midea, Haier, and Robam.

2008 - 2010 Entered the elevator industry and captured 80% of the market share in elevator treads and car coatings; established partnerships with Yaxing and King Long in the bus industry for gray electrophoretic coatings.

2011 - 2013 Entered the automotive parts industry, with products receiving technical approval from major domestic OEMs including FAW, Changan, and Dongfeng; captured the shock absorber market and established partnerships with companies such as Zhongding and Meichen.

2014 - 2016 Electrophoretic products became the top brand in China's motorcycle and electric two/three-wheelers market; entered the commercial vehicle industry, seizing early-mover advantage in axle, frame, and trailer segments.

2017 - 2018 Haolisen's new factory in Nantong completed, and the Encyclopedia of Electrophoretic Coatings published. The automotive parts industry received high praise and established partnerships with mainstream manufacturers such as Lier, Ando-tuo, and Forgia.

2019 - 2020 Electrophoretic products recognized by and established cooperation with major OEMs including Ford North America, SAIC-Volkswagen, and General Motors North America; surface materials excelled in construction machinery, forming strategic partnerships with XCMG, Zoomlion, and SANY.

2021 - 2022 Automotive body electrophoretic coatings exported overseas, achieving significant market share in the Middle East, Europe, and Southeast Asia; obtained CRCC supplier qualification and secured orders in the rail transit industry.

2023 - 2024 Water-based coatings opened new frontiers in energy storage cabinets and high-end industrial sectors, breaking the dominance of foreign brands; collaboration with FAW-Volkswagen expanded market share in automotive components.

2025 - 2026 E-coating sales risen to the top tier among domestic brands, and surface treatment materials are deeply expanding across multiple industries. Innovative R&D led to the successful launch of insulating flame-retardant coatings and smart thermal runway coatings, now on the market receiving strong positive feedback.

Our Mission -- Innovation through science and technology, customer satisfaction, and dedication to national industry.

Core Values -- Realize our own value by creating value for customers. Exceed customers’ current requirements and fulfill their future needs.

Our Vision -- Pursue both material and spiritual well-being for all colleagues.

HAOLISEN

Innovative Material Future

HAOLISEN Nantong Base is a state-of-the-art intelligent manufacturing facility where cutting-edge automation meets precision engineering. Every system -- from raw material intake to finished product dispatch -- is designed for maximum efficiency, uncompromising quality, and environmental responsibility.

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Technological Revolution

Cutting-edge automation and smart manufacturing technologies power every production line

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Lean Management

Optimized workflows eliminate waste and maximize operational efficiency

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Globalized Market

Products manufactured to international standards, serving customers worldwide

Industry 4.0 Intelligent Workshop

Advanced intelligent manufacturing workshop equipped with automation systems, digital management and modern production facilities.

DCS Central Control System

Intelligent control system enables real-time monitoring, automatic operation and efficient production management.

Raw Material Storage Area

Professional storage area ensures stable material supply and safe production operation.

Synthesis Workshop

Modern synthesis workshop equipped with advanced production equipment and technology.

Production Workshop

Clean production environment guarantees stable quality and efficient manufacturing.

Finished Product Warehouse

Large warehouse provides professional storage and fast delivery capability.

Auxiliary System

Supporting systems ensure reliable operation of the entire production process.

Certifications

HAOLISEN Nantong Base is a Green & Low-Odor Factory with Product Carbon Footprint Certification. Low-VOC clean production is adopted in all procedures to achieve eco-friendly low-carbon manufacturing.

Green Factory

Certified green manufacturing facility

Low-Odor Factory

Zero-odor production environment

Carbon Footprint Certified

Product carbon footprint production certification

HAOLISEN

Innovative Material Future

Haolisen Group has successfully transformed from a production and processing enterprise into a technology innovation-driven enterprise. At the heart of this transformation lies our world-class R&D infrastructure, exceptional talent pool, and relentless commitment to scientific excellence.

10,000 m²Research Center

100+R&D Staff

38%Of Workforce

100 M+ RMBScientific Instruments

Research Institute

The Group has invested heavily to build a professional research team and constructed a 10,000 mresearch center equipped with scientific instruments worth over 100 million RMB. We now have morethan 100 R&D staff, accounting for 38%6 of the total workforce.All core R&D team members graduated from prestigious domestic universities including Fudan[niversity, Southeast University, East China University ofScience and Technology and East ChinaNorral University.

CNAS Accredited Laboratory

Haolisen Advanced Materials Testing Center has been granted CNAS accreditation. This landmarkcertifcation propels our laboratory toward scientific, standardized and internationalized operation. Itgreatly strenghens our brand influence and core competitiveness on the global market.This certification verifies that ourlaboratory quality management system complies with internationalcriteria, and allows us to deliver more credible and professional testing services to partners across theworid.

Laboratory Equipment

Advanced Instruments & Equipment

Our laboratory is outfitted with an extensive suite of world-class analytical and testing instruments, enabling comprehensive material characterization, performance validation, and quality assurance across all product lines.

Anton Paar Rheometer

Metallographic Microscope

High-Low Temperature Humidity & Heat Test Chamber

Xenon Lamp Aging Tester

Gas Chromatograph (GC)

Salt Spray Test Chamber

Accelerated Weathering Tester

Gas Chromatography-Mass Spectrometer (GC-MS)

Atomic Emission Spectrometer (AES)

Cyclic Alternating Salt Spray Tester

Pendulum Hardness Tester

Gel Permeation Chromatograph (GPC)

UV-Vis Spectrophotometer

Electric Pencil Hardness Tester

Automatic Potentiometric Titrator

Stone Impact Tester

Differential Scanning Calorimeter

Thermogravimetric Analyzer (TGA)

Thickness Gauge

Surface Roughness Tester

Scientific Research Achievements

30+National High-tech Transformation Projects

90+Invention Patents

120+Utility Model Patents

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Invention Patent

National certification

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Utility Model Patent

National certification

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High-tech Project

National transformation project

HAOLISEN

Innovative Material Future

Haolisen Group has completed a successful transformation from a simple manufacturing enterprise into a technology innovation-focused enterprise. Our team of exceptional professionals across R&D, production, sales and management is the driving force behind everything we achieve.

Core Team

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R&D Team

Innovation-driven research

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Production Team

Precision manufacturing

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Sales Team

Global market expansion

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Management Team

Strategic leadership

Industry - University - Research Integration

Bridging Academia & Industry

Our R&D team gathers elites from all specialized technical fields of coatings, equipped with profound professional knowledge and abundant practical experience. They demonstrate outstanding expertise and sharp market insight in product design, development, testing and technical optimization.

We are committed to developing high-performance, high-efficiency and eco-friendly green products. We have established cooperative partnerships with numerous prestigious universities to fully implement industry-university-research integration.

Integration of Industry, University and Research

We are committed to the R&D of innovative, high‑performance, high‑efficiency and eco‑friendly products, and carry out industry‑university‑research cooperation with numerous universities..

Fudan University

Nantong University

North Dakota State University (USA)

Southeast University

Jiangnan University

Jointly developed products for national defense applications have achieved new breakthroughs, and significant progress has been made in innovative technologies for future energy storage materials. We realize the sustainable development of corporate R&D and talent cultivation in a real sense.

Jointly developed products for national defense applications have achieved new breakthroughs, and significant progress has been made in innovative technologies for future energy storage materials.